Getting to grips with using the website for more community engagement

This engaging webinar is perfect for parish and town councils looking to maximise the potential of their website for both functionality and community engagement. You’ll discover how to make your website a dynamic tool that not only provides essential information but also fosters a sense of connection and involvement with your local community. Learn strategies and practical tips for boosting interaction, improving communication, and using your website as a platform for meaningful engagement.

Key Takeaways:

• Maximising Website Functionality: Tips for enhancing the usability and efficiency of your website, making it a go-to resource for residents.
• Community Engagement Tools: How to incorporate surveys, polls, event registrations, and other interactive features that invite public participation.
• Effective Communication Strategies: Best practices for using your website to share council news, updates, and key information in a clear and engaging way.
• Building an Online Community: Creating space for feedback, discussion forums, and community input to encourage more active involvement.
• Promoting Events and Local Initiatives: Techniques for using the website to highlight events, projects, and opportunities for residents to get involved.
• Tracking Engagement: How to analyse visitor data to understand how people are using the site and adjust your content to improve engagement.

By the end of this webinar, you’ll have actionable things you can do to optimise your council’s website and use it as a powerful tool for creating stronger connections with your community.

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This event is being run by the Yorkshire Local Councils Associations (YLCA)

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Registration

Please ensure that you:

• have the approval of the council to attend YLCA training.
• register well in advance to secure your place (some sessions fill up very quickly) and ensure the e-mail address provided is accurate when registering.

For all webinar training, please:

• Include the name of the council so that an invoice can be issued to the council by the CALC or YLCA (by agreement of the CALC) and whether you are a councillor or officer. Please also remember to add the name of the CALC after the name of the council.
• retain the confirmation e-mail automatically generated by Zoom upon registration as this contains the link to join the webinar. Please keep this safe. If you do not receive the confirmation e-mail, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it.. You will also receive reminder e-mails directly via Zoom one week beforehand and a day beforehand.
• join the session at least 5 minutes before the start time as all webinars will start promptly.
• The presentation and handouts will be e-mailed to delegates after the session, and an invoice will be issued to the relevant CALC or council.

If less than five people register for a training session, it may be cancelled (anyone registered for a cancelled webinar training session will be advised of the cancellation by e-mail).

Cancellation

If delegates are unable to attend a training session and do not cancel the registration, the CALC or council will be charged. Therefore, please cancel delegates’ bookings as soon as you realise they will be unable to attend; this will allow someone else to take their place. If the delegate does not attend the training, YLCA will charge the CALC or council if notification of the cancellation has not been received. Please email This email address is being protected from spambots. You need JavaScript enabled to view it. as soon as possible to cancel a place.